The Arcanum

Click here if you have problems viewing this email

Volume 11,0

Do you have a “fiercely” passionate profile?

I’m sure you’ve wondered how a Master selects an Apprentice. Well each Master has their own personal criteria but one thing they all have in common is they like “passionate” profiles. We use a proprietary algorithm which evaluates each applicant’s profile and assigns it a Passion Score. The profiles listed in the Apprentice Antechamber (the waitlist from which Masters select their next Apprentice) are sorted by the most Passionate to the least. Therefore it’s imperative for you to have demonstrate passion when applying to be an Apprentice.

For the first time, we are now exposing this information to Applicants and Apprentices. If you login to your Profile today you will see our new Profile Passion meter. Watch the video below to learn more about the Passion meter and how you too can have a fiercely passionate application.

Update my Profile Now


Header image taken during the 18th April NYC Photowalk by Apprentice Matvey Z.

Apprentice Spotlight

Lauri Novak

Level 20 Apprentice

This is an image from 2012 that I recently re-edited. Thankfully I was shooting RAW back then having taken a workshop earlier that year and having been told to take the camera off jpg and never do that again (you know unless necessary)! I'm quite sure this was shot in AV as that was another lesson I learned that year, get off of Auto/CA! Shot with my 1st DSLR the Canon t1i, which I had for less than 2 years at this point. I was doing a shoot with a musician friend and had taken this 1957 Gibson with me to just play around with because it's gorgeous! The light in the barn was perfect. I still wonder why, after shooting film for 30 years I didn't or couldn't manage to shoot Manual in digital when I first got that DSLR!

Growing up, camera in hand, I was fortunate to have traveled the US. Traveling gave me an appreciation for seeing differently. International travel showed me other cultures and other ways of seeing the world. I see the world in photographs and love helping others to see in a new and different way. Discover more about Lauri at her website or over on G+.

Story by Lauri Novak, Level 20

Meet the Master

Angela B. Pan

Level 30 Master

Hi I’m Angela and I love what I do. What’s better than waking up everyday and photographing, editing and looking at beautiful images? Nothing. But if you’d like to get to know me better, check out my “Meet the Master” video. I also run the “angelaville” cohort, the funnest place to be on the Internet. Where we encourage and help each other to push our images to places where we could never imagine. We also have regular hangouts, fun photo games and love to share things we find on the interwebs. Our cohort is super awesome. and if you’re a super awesome landscape nature photographer, we’d love to have you join in!

Discover more about Angela on her website or follow her on Google+.

Story by Angela B. Pan, Level 30 Master

Grand Library Editor's Pick

How to Install the Adobe Lightroom CC Upgrade for a Current CC User

by David Marx

Installing the new Adobe Photoshop Lightroom CC upgrade can be a frustrating experience. This is the first time that any of us have done a complete Photoshop Lightroom upgrade using the new Adobe Creative Cloud software installer App. The App is great but unfortunately it provides minimal guidance which often creates unnecessary confusion.

If you are not an Adobe Creative Cloud, or Creative Cloud Photography Plan, subscriber then my video tutorial on How to Upgrade to Lightroom 6 for the Current Lightroom User or this tutorial on How to Install Adobe Photoshop Lightroom 6 for the Brand New User will be more useful for you.

Learn more about How To Upgrade to Adobe Photoshop Lightroom CC at David’s Website or follow David over on G+.

Video and description by David Marx, Level 20 Master

The Founders' Files

Are you considered uncool?

I LOVE the movie Almost Famous. If you haven't seen it, stop right now and go watch it! There are a ton of great scenes and dialogue. My favorite might be a scene with the late Philip Seymour Hoffman playing Lester.

Lester: They make you feel cool. And hey. I met you. You are not cool.

William: I know. Even when I thought I was, I knew I wasn't.

Lester: That's because we're uncool. And while [relationships] will always be a problem for us, most of the great art in the world is about that very same problem.

William: I can really see that now.

Lester: Yeah, great art is about conflict and pain and guilt and longing and love disguised as sex, and sex disguised as love...

William: I'm glad you were home.

Lester: I'm always home. I'm uncool.

William: Me too!

Lester: The only true currency in this bankrupt world is what you share with someone else when you're uncool.

It's awesome to be "uncool"! I encourage to you to take the road less traveled. Think differently. Take creative and artisitc risks. So the next time someone says you're uncool, tell them "Thank you!"

Story by Curtis Simmons, Co-Founder of The Arcanum

Newsletter Editor: Tiff Gilleland, Sphere 1 - Level 15
Facebook Google Twitter :LinkedIn
© 2013 - 2015, Arcamum Limited. All Rights Reserved.